With a little over a week left until I fly out to Paris, excitement is slowly starting to kick in. By the time I get there most of the students will already be there for four days. Yes I am coming late, but there are three students flying the same time I am, since this was the original day that we were to leave.
I am going as a teaching assistant to help anyway I can to each Patti, Patrick, and Donna. I worked with Patti and Patrick this last semester during my internship at Mount Royal University. I am very fortunate to be able to continue working at Mount Royal when I return from Paris on multiple different projects with Paul Brandt. My team is absolutely amazing. Our biggest project is the #notinmycity campaign that runs all during Stampede and the Legacy Launch in September. More on that later, back to Paris.
Since we are a week out from heading to Paris, the students have a week of classes on campus with Patrick and Donna since Patti is already abroad.
Spending a few house each day with Patrick and Donna, the students get the opportunity to do a lot of their prep work for their projects before leaving to France.
You may think they get to just travel and experience all France has to offer while they are their, but no. They have work to complete, assignments to work on, and have to take in the culture to help them complete their classes while we are there.
The first two weeks in Paris are all focused on Otahpiaaki: Indigenous Beauty, Fashion, and Design. Students will have the opportunity to investigate influential, historic and contemporary fashion and design brand systems in France, and compare them to emerging contemporary Indigenous fashion and design leaders in Canada. Students will develop creative profiles and dossiers for an individual Indigenous brand that may be complimentary or disruptive to French practices.
The next two weeks in Anger (pronounced on-jay) are focused on Luxury Brands in Pairs. Students will focus on identifying international marketing opportunities and developing appropriate market access strategies. The influence of cultural, political, economic, and legal factors on the marketing decisions will be a vital component of the market research which will be used to gain a better understanding of the identified target market.
During the first two weeks our amazing connection and tour guide Leah will be showing us around to some of the lovely places France has to offer. We will be visiting beautiful locations such as Montmartre, Clignancourt Flea Market, Musée Galliera, Grand Palais, Louis Vuitton Foundation, Musée des Arts Décoratifs, Musée Bourdelle, and a wonderful guided boat tour down the Siene just to name a few.
There is opportunity for students to go out and explore in small or as a large group. With the limited two weekends that the students have off, there has been talk about visiting Versailles, Nice, and Monte Carlo.
Stay tuned for more about the upcoming trip as well as blogs about what we are up to over in Paris as well. (pictures will be included)