I am an Information Designer with a passion for design and data visualization. I love to look through large amounts of information and uncover patterns and correlations that translate into new knowledge. In addition to my technical skills, I have a passion for articulate design and content.
information design is the action of informing, formation, or moulding of the mind or character, skill and practice of preparing information so people can use it with more efficiency and effectiveness. it has been verified to be more accurate and timely, specific and organized for a purpose, that is presented within a context that has meaning and relevance, it reduces UNCERTAINTY. information has been given so many meanings to different people because everyone interprets it so different than the next person.
I’m Jordan. I’m from Calgary, Alberta and I have loved design for as long as I can remember. I learned the art of drawing and sketching early on which has helped my illustration skills over the years. I often will go back to drawing and sketching before I start working on anything in the computer. During my undergrad, I learned a lot about the fundamentals of design, document production, book and magazine layouts, and graphics.
In that time, I created multiple infographics, design layouts, invitations, two magazines and a book. While completing my degree, I also worked towards a minor in marketing, which I received and enjoyed as well. I learned about product marketing, sales and advertising, and international marketing. During the classes, I created marketing schedules and plans for certain products.
I started to dabble in photography early on when my brother started playing soccer, and slowly photography became my second love. I started getting really serious about my photography in my second year of my undergrad because I was able to work towards a Certificate, while completing my classes. I got to do multiple classes that taught me about composition, balance, lighting, and the fundamentals.
After my undergrad, I was accepted into the Master’s of Digital Media program located in Vancouver, British Columbia. I transitioned into a team focused, product driven work program with clients since September 2015. The Centre of Digital Media program has taught me so much and I know that there is still so much to learn before the end of this program in August 2016. I cannot wait to see how this changes my life.
Since the completion of my Masters in August 2016, I have moved back to Calgary to complete my Certificate in Marketing at Mount Royal University. I am currently working on my Photography skills and co-writing a blog for Extreme Coffee Freak.
Upon my completion of my Certificate I have the most fortunate opportunity to become a Teaching Assistant in one of my favourite Marketing classes. During that time I got the chance to teach, grade, and meet with students. At the end of Winter semester 2017 I got the chance to be a part of a Field School in France, where I was an Assistant again helping with students design question.
I have been very fortunate this semester to work with Paul Brandt on a couple different projects, I worked on the Legacy Launch Collection, the Black Hat initiative, and the Human Trafficking project 'Not in My City'. I also got to work on a project called 'Elder in the Making' a Teachers guide.
Since being back from Paris, I have had the opportunity to see 'Not in My City' come full circle. We had our launch event July 6, 2017 at The Deane House down in Inglewood. We seen a number of people come and support this amazing cause, as well as raise over $200,000 for the fight against Human Trafficking.
Since then I was a design lead and event coordinator for the Otahpiaaki Fashion Week that Mount Royal University puts on every year. I designed all the marketing material and coordinated all the events and the numerous volunteers we had. This event was a success as well with seeing a ton of people stop and be interested with our workshops on Main Street and having more than 600 people at our three fashion showcases. It was amazing to see so many people come and support our local Canadian Indigenous Artists and their work.
After completing Otahpiaaki, I started to work on another project called Vivacity I was the Project Assistant that communicated with the student participants and those involved, I also helped run the challenge over the two days. Vivacity is an inter-institutional collaboration between six post-secondary institutions and Calgary Economic Development (CED). Vivacity engages interdisciplinary teams of students in the re-imagination, design and activation of underutilized and vacant spaces in the city. This year's challenge consisted of working with our partners at Civic Innovation YYC, students are challenged to imagine and creatively utilize light as a protagonist in social innovation projects. Student teams may start revolutions of place, use light as motivators of people or in ways that affirm, evoke, allude, and defend the natural and human environments we live, love, and work in. Projects will be practical, social, cultural, promote well being and have impact for our city, work spaces, gathering places, families and friends. They will enhance quality of life, city resilience, and have the potential for economic diversification in Calgary.